Screen and camera recording that generates a shareable link instantly — built for async communication without scheduling a meeting.
Loom records your screen, your camera, or both simultaneously, and the moment you stop recording, a shareable link is ready. There's no export step, no upload wait, no file to attach to an email. You click stop, copy the link, and paste it wherever you're communicating. For remote workers, this removes one of the most common friction points in async communication: the gap between "I need to explain something visually" and "I've sent something the other person can watch."
The most common freelance use cases are client walkthroughs (showing a client how a feature works or walking through a design), feedback responses (recording yourself going through client feedback and explaining your approach), and project updates (a two-minute video instead of a five-paragraph email). Loom is also useful for onboarding — if you bring on a new client or collaborator, a recorded walkthrough of your process or tools is more effective than a written document for most people.
Viewers can leave emoji reactions at specific timestamps, add text comments tied to moments in the video, and respond with their own Loom video. This creates a genuine back-and-forth without requiring both parties to be available at the same time. For client feedback loops, the timestamp-linked comments are particularly useful — instead of a client writing "around the 2-minute mark you mentioned X," they can comment directly at that point in the video.
Loom automatically generates a transcript of your recording. This makes videos searchable and accessible to viewers who prefer reading or who are in a noisy environment. The transcript quality is generally good for clear speech. It also means you can share a Loom with a client who has hearing difficulties without needing to manually caption it.
The free plan allows 25 videos with a five-minute recording limit per video. Videos on the free plan don't expire, which is an improvement over earlier versions of the product. For occasional use, 25 videos is a reasonable limit. If you use Loom regularly for client communication, you'll hit the limit within a few months and need to either upgrade or delete older recordings to make room.
Loom is better than a meeting when the communication is one-directional (you explaining something to a client), when time zones make scheduling difficult, or when the content benefits from being rewatchable. It's not a replacement for conversations that require real-time negotiation or sensitive discussions where tone matters.